Do you sometimes feel overwhelmed by the need to create such consistent, abundant content for social media?
You are so not the only one!
It’s a struggle for many beginner entrepreneurs because we can feel a pull to be everywhere, all the time.
In this blog post I hope to help you find more clarity on your social media strategy and also help you create a schedule that works best for you & your business!
Sorry, friend. Hate to break it to you, but you can’t be everywhere. At least not at first. One of my favorite business coaches always says, “you have to niche down, to blow up.”
It’s so true! We need to start by picking the top three social media platforms that we feel bring the most value to our specific brand or business and focus our attention to growing there.
Every expert was once a beginner. I feel like we forget that! We’ve got to start from the bottom and work our way to the top! Don’t feel guilty for not being on Twitter, Pinterest or SnapChat if they don’t align with where you’re trying to take your business or don’t fit who you are as a person.
Personal Example; my business is on Instagram, Facebook, YouTube, A Podcast & my website.
I feel super confident with the platforms I’ve chosen for the stage of growth my business is at. You need to feel the same! Go on ahead and experiment to figure out what works best for you and where you’re target audience is at!
Overwhelm, chaos & stress happens to entrepreneurs right about now because they’ve finally chosen where they want to be & now they actually have to show up there!
Literally the only ways to combat these feelings is to (A) higher a social media manager to assist you or (B) create a content schedule! My business is at the stage where option (B) is the best one for me.
I’m going to share an example content schedule that I follow on a weekly basis to help me stay on-track & feel like the chaos has been controlled!
As you can see, throughout the work week I have specific daily tasks that need to be completed in order for my ship to sail smoothly. When I follow my daily tasks, it makes creating content so much easier and less stressful. There have been days where I don’t follow my already scheduled plan and I can tell you from personal experience, it makes the next day twice as challenging because there’s extra work to do!
My best advice is to use my content schedule as a general outline for how you can structure your own!
Create a design on Canva or type it on a word document, then print it out and hang it somewhere where you can see it throughout the week and be reminded of what needs to get done for your social media strategy each day!
I want to see your finished content schedule so be sure to share it in the DropMock Facebook Group!
I hope this blog post gives you the confidence and direction to keep building a brand or business that you love!