Tagging is one of the most important ways to rank you video in YouTube search results.
Tags help users find your video when they search on the site. When users type keywords related to your tags your video will appear in the search results! How cool is that?
Your video title is also something to keep high on your priority list before uploading a video, because while the tags will get your video shown as an option for someone to watch, the title is what’s going to attract people to click & view!
A helpful tip for you is whatever the title of your YouTube video is, make sure you write it out as a tag too! An example being…
Title: “10 Ways To Grow Your Business”
Tag: ten ways to grow your business, grow your business, business growth advice, how to grow my business (ex…)
The YouTube algorithm does favor “signals” such as likes, comments, shares & retention rates to boost your video in the search results – but TAGS are the FIRST step to ranking your video.
1.) Don’t forget to BRAND IT!
– A few of your tags should me about who you are & what you do!
Here is an example of what this would look like…
Tags: BOB WILEY, REAL ESTATE AGENT, HOME SELLER, 30 under 30, www.bobwiley.com (ex…)
2.) Look up what people are searching for & what results show up!
– Pretend you’re an everyday person looking for a solution on “how to clean my oven.”
Search for that video title in the YouTube Search Bar & see what video results are shown. You’ll be able to see what video/channel is ranking highest for that content & be able to decide how you’re going to stand out with your video about cleaning ovens.
3.) YouTube doesn’t have a tag limit!
– Good news. You can come up with as many intentional tags as you would like to! The only thing to keep in mind is your tags cannot exceed 500 characters. Once you use up the 500 letter limit, then you can’t include anymore tags.
I hope this video helps your video content continue to shine!